About This Episode:
There are many ways a team's test automation project can fail. In this episode, Annalisa Camarillo, CMO for AVO, and Vidur Amin, the CEO of AVO, share the three test automation game-changers that can turn around any failing automation effort. Discover the three challenges, team readiness, choosing the right tools, selecting the best test approach, and how to overcome them. Listen up.
The Test Guild Automation Podcast is sponsored by the fantastic folks at Sauce Labs. Try it for free today!
About Annalisa Camarillo
Annalisa is a hands-on Silicon Valley marketing executive with over 20 years of experience succeeding in brand, content, and product marketing for high-growth software companies and startups. She specializes in turning content and digital marketing into lead generating engines that accelerate business growth. She is currently the Chief Marketing Officer for Avo Automation, a global leader in automation solutions, where she leads a team of marketing professionals.
Her career includes board positions, co-authoring business books with acclaimed thought leaders, and several industry marketing awards for exceptional results that smash the status quo. Her labor of love is mentoring several graduating students in high-tech subjects and is proud to say that many of her mentees are now in leadership roles at enterprise companies. As once a STEM mentee herself and now a parent of a bright young woman, she is passionate about achieving gender equality and helping young people explore STEM fields. Annalisa has completed graduate studies in business, marketing, psychology, and leadership from top universities.
Connect with Annalisa Camarillo
- Company: www.bettermarketing.biz/see-my-portfolio
- Blog: www.blogs.forbes.com/netapp
- LinkedIn: acamarillo
- Twitter: lisaanna73
About Amin Vidur
As the CEO of Avo Automation, Vidur believes in building high-performing, self-motivated teams that deliver one goal – making automation simple, intelligent, and resilient. With automation being the linchpin that triggers digital transformation, he firmly asserts that a Quality Automation System is more important than ever for organizations to re-imagine the way they do business. His passion to tap true human potential by helping them utilize their superpower of imagination is what drives Avo. He holds a Bachelor's degree in Business Management and Finance from the University of Colorado, Boulder, and when not working, he flies planes (we're not kidding) or goes scuba diving.
Connect with Amin Vidur
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