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Test Guild Marketing Services 2021 Media Kit

The Test Guild is made up of a highly targeted audience of software testing professionals. If you are at all involved with the DevOps automation/software testing space, ever member of the Guild is your potential customer.

We understand what it takes to reach and gain credibility with DevOps Automation Software Engineers and End-To-End Testers

Test Guild is a trusted partner of some of the industry's biggest brands, including:


Lead Generation Awesomeness Accelerator Packages

awareness starter

Brand awareness of your product or service

  • SEO rich blog post
  • Email promotion
  • Podcast interview or YouTube Interview
  • Social media promotion


total Webinar

60 min thought leadership lead generation

  • Speaker video editing
  • Event video hosting 
  • Event Emceeing and Moderating
  • Social media promotion.
Done For You Course CREATION

1-2 hr course DFY lead magnet

  • Course Creation
  • Course Hosting
  • Course Promotion

In the webinar that we just ran, we had the promotion through Joe’s newsletter and we actually got 30% of all registrants. I was like, "We need to partner more with Joe". 


Sr. Manager of Demand Generation @SmartBear


I would like to think that choosing Joe as our partner was a strategic move on my part. There are a lot of tech platforms for virtual events, but there is only one Joe Colantonio, who (in addition to all the logistics on the backend) can also MC the event, engage with the speakers in an intelligent and authentic way, moderate a panel of QA experts, and give the event a true sense of expert impartiality, which is important when doing corporate events.


Sr. Director of Marketing @Applitools

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All Marketing Services

Achieve your brand awareness, lead generation, and thought leadership goals by promoting your product or service to my engaged community of 25k+ software test automation professionals.

Sponsored Email

A sponsored email with your message (re-written in my own words to ensure it doesn't seem like a sales pitch)


Bring more awareness to your brand, product or service with done for you webinars.  Hosted by TestGuild & Opt-in leads provided to the sponsor.

Virtual Roundtable

Put a spotlight on your product or service with a virtual roundtable of 3-6 expert panelist. Hosted by TestGuild & Opt-in leads provided to the sponsor.

Sponsored Post

Writing a unique SEO optimized sponsored post about your product or service and posting on my site and social media.

Sponsored Video

A sponsored video post demonstrating/reviewing your service or product.

Sponsored Social Media

Promotion of your product or service to my social media (Twitter, Facebook, Instagram, LinkedIn)

Exclusive Podcast Sponsor

Become the exclusive sponsor for weekly podcast. (Long term commit only).

Platinum Automation Guild Sponsor

Top sponsor for my premium annual online conference Automation Guild. Only one available.

Gold Automation Guild Sponsor

Gold sponsorship for my annual online conference Automation Guild. Only three available.

Silver Automation Guild Sponsor

Silver sponsorship for my annual online conference Automation Guild. Only three available.

As a longtime partner, Joe is top notch and knows how to deliver the goods. His dedicated email blasts have been a great way for us to promote our webinars, eBooks, and other content.

Joe takes the time to craft the email copy himself since he knows what will resonate best with his audience. This level of service shows how committed he is to help us get the best results possible. Next up - I want to do a webinar together.


Sr. Mgr Growth Marketing @Digital.ai


As a marketer, I'm always looking for creative ways to reach a target audience.

Providing complete transparency and constructive feedback, Joe worked closely with us to come up with campaigns that made a quantifiable impact.

We're still seeing dividends from our sponsorship of the Automation Guild months after the event. Supporting this conference was a great ROI for us.




Joe really exceeded our expectations as host for our first-ever virtual conference. The stakes were high due to our foray into this new (for us) unchartered territory, but between Joe's engaging persona, understanding of our industry space, flexibility to adapt his platform to our needs, being cool under pressure, and the professional atmosphere he created, he really hit it out of the park.

We feel far more comfortable with the idea of doing this again, given the favorable results of this experience under Joe's leadership.


Conference Manager @PNSQC


Sauce Labs has been a proud sponsor of Joe’s TestGuild Automation podcasts and Automation Guild conferences since the beginning.

His knowledge of the automated testing space, the experienced and engaging speakers he hosts, and the audience he has built aligns perfectly with our mission to educate and support trusted, high-value content to the worldwide testing community.


Vice President - Corporate Marketing @SauceLabs

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Connect with your target market.

Tap into TestGuild's 25K+ engaged community of test automation professionals to increase your brand awareness and generate consistent leads.

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