Early Birds: Reserve Your Discounted LIVE Virtual Event Ticket + Lifetime Access Pass Before Dec 1st, 2026 - 12 PM UTC!
Automation Guild '27
TestGuild’s 11th Annual LIVE Online Event Dedicated To Helping You Achieve Better, Faster, More Reliable & Less Flaky Automation And Succeed With All Your E2E Automation Testing Efforts
Going LIVE: Feb 8th - Feb 12th, 2027!
What is the Automation Guild Event?
Automation Guild is a premium, industry-standard annual ONLINE event I’ve organized since 2017.
My goal? To create a community-driven event “made for the software pros, by the pros” — laser focused to help them:
✓ Achieve faster, better, and more reliable automation
✓ Save time wasted on flaky tests
✓ Avoid little-known mistakes to accelerate your day-to-day
✓ Stay ahead of the curve
✓ Massively grow your network
✓ Upgrade (and widen) your skillset to gain a competitive edge in your career
✓ Open up more (and better) career opportunities
Each year, the event brings together real-world industry experts to present video training (+ Q&A) sessions, panel talks, workshop sessions, etc. covering the latest, most relevant, & cutting-edge E2E automation testing topics — all influenced by TestGuild community votes.
Training + LIVE Q&A Sessions
Covering The Latest & Most Relevant Topics
World’s Top E2E Automation Experts
Get Lifetime Access To Real-World Advice
Interact, Get Feedback, Ask Questions
& Network With 2600+ Software Professionals
Get Your Early Bird Ticket
Claim your early bird discount before it expires.
Trusted by software professionals at:
Testimonials
William Stasyna
Staff Quality Engineer
Mark this event on your calendar! Every year, Joe adds something new to make the sessions meaningful and current. Access to a community of peers is invaluable.
Andrew Clark
Lead SDET
The breadth of talent, skills, and experience Joe brings together is truly awesome. The value you get will shape the quality landscape of your organization.
Jaime Lizarazu
Senior Manager - Test Automation
Thank you so much for creating the Automation Guild. I’m happy to have found a place that exists on the topic of test automation that doesn’t rely on test tools sites/blogs etc. Awesomeness!
Julia Pottinger
Training & Development Manager
Automation Guild was an amazing experience for me. It was a wealth of knowledge being shared. Everyone was supportive. One of THE best conferences I have attended. From the content to the community interaction - AMAZING!
Nicole Van Der Hoeven
Developer Advocate (Perf. Testing)
Automation Guild is timely, practical, and community led. Unlike in other conferences, the talks favor demos and techniques over abstract philosophies and marketing.
Mark Cole
Application Software Tester
I learn a lot and there are many takeaways to implement in practice. I love the Q&As (the quality of the questions is very high)...and also the fact that I get lifetime access to all the video sessions.
Reserve Your Early Bird Ticket For Automation Guild '27 Now!
Limited Time Only: This Early Bird Offer Is Valid Until Dec 1st, 2026 - 12 PM UTC!
EARLY BIRD 3-DAY TICKET
Lifetime Access to 3 Days of Functional Automation Awesomeness!
✓ Functional Automation: LIVE Video Training (+ Q&A) Sessions
✓ Lifetime Access To Complete Recordings (Sessions + Q&As), Transcripts, And Resources
✓ Bonus #1: Join Our Private Community of 2600+ Skilled Software Professionals To Ask Questions, Get Feedback, Find Solutions, And Network With
✓ Bonus #2: Test Automation Accelerator — 1 new, interactive LIVE training (+Q&A) session each month w/ a community expert (from Mar to Nov ’27)
$227 $177
Enter Code EARLYBIRD3DAY At Checkout To Get $50 OFF The Regular Investment
Your Investment Is Protected By My 180-Day “Love It or Leave It” 100% Money-Back Guarantee
BEST VALUE
EARLY BIRD 5-DAY TICKET
Lifetime Access to The Complete 5-Day Event: 3 Days of Functional + 2 Days of Non-Functional Automation Awesomeness!
✓ Functional + Non-Functional Automation: LIVE Video Training (+ Q&A) Sessions + Two 90-min Workshops
✓ Lifetime Access To Complete Recordings (Sessions + Q&As), Transcripts, And Resources
✓ Bonus #1: Join Our Private Community of 2600+ Skilled Software Professionals To Ask Questions, Get Feedback, Find Solutions, And Network With
✓ Bonus #2: Test Automation Accelerator — 1 new, interactive LIVE training (+Q&A) session each month w/ a community expert (from Mar to Nov ’27)
✓ Bonus #3: Automation Guild JoeBot — Customized chatbot trained on each training, Q&A, roundtable, & workshop session presented at AG ’27 to answer your doubts, help find information, etc.
$327 $227
Enter Code EARLYBIRD5DAY At Checkout To Get $100 OFF The Regular Investment
Your Investment Is Protected By My 180-Day “Love It or Leave It” 100% Money-Back Guarantee
Question or concern? Check out the FAQ below. If you still have any doubts, feel free to reach me at [email protected]
Automation Guild '27: Sessions & Speakers
Session topics are being finalized from TestGuild community votes. Sessions, speaker details, and the day-wise schedule (with time slots) will be added here soon.
All LIVE sessions will be in the Eastern Time Zone (EST).
Each training session (except roundtable/panel discussions) is followed by a dedicated Q&A with the expert speaker. Can’t attend LIVE? Submit your questions to me in advance and I’ll ask the speaker on your behalf.
Frequently Asked Questions
What exactly is the Automation Guild event?
Automation Guild is an industry-standard annual online event I’ve organized since 2017. In fact, AG 2017 was one of the first-ever online events in the world dedicated 100% to automation testing.
For each event, I invite some of the most highly qualified and experienced automation experts in the world and give them a platform to share key functional (and non-functional) insights required to build better software, faster. Plus all the latest tips, best practices, useful tools, effective strategies, and actionable techniques from their real-world experience.
What kind of results can I expect?
By implementing the real-world expert advice shared at Automation Guild ’27, you can expect to:
✓ Achieve faster, better, and reliable automation
✓ Save time wasted on flaky tests
✓ Avoid little-known and time-consuming mistakes
✓ Shorten your learning curve
✓ Upgrade (and widen) your skillset
✓ Open up more (and better) career opportunities
✓ Fast-track your career growth
What is the time zone for this online event? What if I can’t attend LIVE?
All LIVE sessions usually take place from 10 AM to 6 PM Eastern Time. The exact day-wise schedule and time slot for each session is being finalized and will be updated soon.
If you can’t make it LIVE, no worries. Your ticket includes lifetime access to every session (+ Q&A) recording for your 3-day or 5-day access, complete LIVE chat transcripts, session transcripts, and any PDF resources shared by the speakers. You can also submit your questions ahead of time and I’ll ask the speaker LIVE.
Should I get a 3-day ticket or a 5-day ticket?
If you’re only interested in functional automation topics, the 3-day event is right for you. If you’d like to expand your knowledge on other critical automation topics (non-functional automation) such as performance testing, security testing, DevOps, CI/CD, chaos engineering, and accessibility testing, opt for the best value option: the complete 5-day E2E event.
Can you create a custom invoice for me?
Yes, absolutely. Register using your preferred payment method, then email me at [email protected] with the details you need on your custom invoice. Shortly after, I’ll send your custom invoice so you can claim your reimbursement.
Is there a money-back guarantee?
Yes. Your investment in Automation Guild is protected by my 180-day “Love it or Leave it” 100% money-back guarantee. If you’re not satisfied for any reason at all, or don’t get tangible results from Automation Guild ’27, simply let me know within 180 days (6 full months) and I’ll return 100% of your investment. No questions asked.
Reserve Your Early Bird Spot For Automation Guild '27
This early bird offer is only valid until Dec 1st, 2026 - 12 PM UTC.